We help brands bridge the gap between technical innovation & marketing impact
We are a creative design and animation studio passionate about helping ambitious brands sell more products and engage with a broader audience. We have forged our reputation in both motorsport and engineering innovation industries, where our expertise spans multidisciplinary collaborations with brands such as IndyCar, The Formula One Exhibition, Milwaukee, NBC Sport, AEG, Dallara Automobili, and The Gnomon Workshop.
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We pride ourselves on our obsession with aesthetically powerful, boundary-pushing designs and productions. The ability to blend innovative designs, high-quality visuals and animated assets provide our partners with tools to ideate and develop design concepts and showcase these products through powerful CGI animations that deliver memorable content in stunning detail.
With over two and a half decades of experience, we know it is not enough to work for our clients; we have to partner with you and ensure we collaborate closely from start to finish, ensuring that your vision is not just delivered but delivered efficiently with optimal results.

















Some of the brands we have worked with
What our clients say
“Chris has been a great resource when called upon as it applies to vehicle styling. He provides excellent feedback and his ideas have been thoughtful and effective. He works fast and presents his ideas clearly. I highly recommend Chris.”
Tino Belli - Director of Aerodynamics - Indycar
"Aesthetics have an important role to play in the appeal of racecars, and the universal aerokit produced for the 2018 season by designer Chris Beatty and the series’ head of aerodynamic development Tino Belli made IndyCar the best-looking race series on the planet over the last two years."
David Malsher-Lopez - Motorsport.com
"Incredibly talented 2d/3d designer. He digested and expanded upon the briefs we gave him for the Formula 1 exhibition. Chris made our lives so easy with pre-visualisations, and conceptual artwork, before rigging up detailed models of the inner-mechanics of a Formula 1 car, the likes of which nobody has ever detailed before. He's a pleasure to work with, and the work itself is always stellar."
Mark O'Leary - Co-Founder and Creative Director - Jam Creative
"Chris delivered his work to a very high standard. I found him to be very professional and exceptionally knowledgeable in this area and would recommend his services. ”
Jonathan Pritchard, Director,
Business Development Vitaograph
"Chris is an extremely talented 3D artist. More than that, he is a pleasure to work with and regularly goes above and beyond to produce work that surpasses expectations. Put simply, he is best in class, and we highly recommend him."
Jilian Okines - Executive Producer - Jam Creative
“Chris is an absolute pleasure to work with, forward thinking, innovative and committed to achieving outstanding results. As Head of Creative at Triteq, Chris consistently balanced client requirements, project objectives and always with a positive approach.”
Angela Hobbs - Managing Director - Triteq
Chris' work and approach was outstanding, his attention to detail was at the highest level. The quality of the finished film was superb and we've had so many comments on it's quality. We will definitely be using Chris on other things we've got planned and would recommend him highly."
Paula Claytonsmith - Managing Director - Gaist
“It was great working with Chris, he gave me very clear expectations, communicated well and the final result was superb!”
Julian Thomas - Managing Director - Racelogic
“The standard of work from Chris was outstanding and he exceeded our expectations in every way. The results from his work were truly exceptional”
Steve Birdsall - Chief Executive Officer - Gaist

Awards
LOUIS SCHWITZER AWARD
2018 Indianapolis 500
DINO ZENELI AWARD
2018 World Motorsport Symposium
